Okay, I will try to contribute.
- Promote very Neutral articles about your niche products and praise your competitor's items which are more costly and put some of your finest items without over promoting it. Like some kind of 101: the definitive guide about. Be honest and very informative, not overselling your products first. Write the most complete and compelling guide you can promote for SEO purpose. A real reference guide optimized to rank for spot number 1 on Google. Readers should be like: wow that article is so thorough, why I didn't know that site earlier?
Be unique, not a copycat.
- Promote these articles by doing ads out of them to grab likes and attention.
- Be an educated troll on controversial and niche authorial personalities on Twitter and be the first to answer each time they post and create a little beef with them without being rude, only using humor. Be reactive.
- Create fake profiles on social media using proxies and spread controversial information to attack your competitor, use press scandals involving them, this one is tedious because it has to look real. You have to create real people interactions here.
Use you real Ip to create a legit profile and ask an innocent, curious newbie question. Let other users answers, wait a few weeks, months and use the fakes to answer the questions.
- Post on Reddit and apply this. Do the same on Quora and answers all the question related to you niche, put 3 competitors links in the answer to act neutral and one link from your site (free backlink).
- Join FB group related to your niche and add the most participating/hardcore fan members so you can grab their email using a free Yahoo Mail account, Yahoo has an integration with Facebook that allows people to add Facebook group member profile so it can show their real emails for free. (People will hate me for revealing this)
- If you are doing B2B, leverage less used networks like LinkedIn to scrape job profiles and hobbies with tools like duxsoup so you can grab lots of qualified leads email for almost no cost. Also, do Linkedin ads, the cost is much attractive, less populated, less competition.
Also, this network is so boring, it's easier to get noticed with the right promotion.
- Then import these collected emails and create a Facebook custom audience to target them very precisely.
Selling bartenders items? Then spot all bar owners and clubs on Linkedin and target them on Facebook and Linkedin.
- Build a very attractive influencer affiliate program with a flat fee calculated upon affiliate reputation and audience. Half is paid upfront, the other half is paid when the video review is published. 20% to 30 % commission on each sale. Incentivize them to compete with each other like " hey, she made 20K last month and you only had 100$,?. Be the mack. (no sexist pun here).
- Target people in the US based on their political or sexual orientations (I don't know if it is still allowed after Cambridge Analytica Affair) but in the US these practices are legal. Facebook has made some adjustments for dating companies in March 2018 for targeting LGBTQ+ communities. For instance, you can not target anymore people who are interested in "men" or "women".
Still, being creative, you can still spot gay people on Facebook. For example what artists do gay people love? Lady Gaga. What influencers? lol Creativity is infinite here.
- Question: Why in the USA, most manga lovers especially DBZ and Naruto are black men? I still don't know why, but it is true.
- Target leftist hardcore SWJ instead of Trump rednecks fans. Hardcore fans are irrational independently of their political or religious views.
- If you sell sexy stuff or sex toys, use pornsites to promote your products with amateurs performer as affiliates.
Or even crazier, let's say you sell a cooking product and some vegetable or fruit or chocolate or caramel (not my fantasies) is used in the video, ask to make a close up with the actresses telling something I'm gonna spread this using this awesome "name your product here", you'll have an instant orgasm. Put a watermark url of your site in the bottom right of the video. Actors need to act good. lol
- If some famous personality dies like let's say Zombie Boy, create a gothic collection dedicated to him and target his mourning fans. Like sex, death sells.
- Offer contest to win an iPhone on social media. At the end of the contest, create a fake profile with a picture of your own iPhone to say "hey, Mr. X has received his iPhone). This is free. lol
- create a news gossip site to rank on google and add your store on a subdomain (installed in a Subfolder). Use some wordpress spin rewriter plugin to scrape and rewrite other articles for you.
Let’s calling this « the laughing squid technique » lol
Be creative and crazy.