How I got my first sales with Google Shopping with no experience in E-com and digital marketing {with detailed reports}

stv

New Member
Thanks for your story. I have similar experience with you for FB ads. Finally I left FB and focus on Google shopping ads. I learn from you how to analyze data and adjust ads strategy. Thanks again!
 

landed

Member
Back to the original post..I would also like to share that in 14 months of testing over 70 products and many audiences it seems like facebook doesn't know the audience as well as they claim. Plus the intent is not there. Couple that to over expensive clicks and you have a recipe for a saturated platform with ad apathy users...No wonder now they have to over hype and downright lie to make it work somewhat.
I got something to work with Google but also I find some clicks to expensive. These places are becoming saturated. So we all need to think outside the box. I hope we can get some pinterest stories here I found it not to work yet but mostly because I didn't see how to get tracking added to my template when I get some time....
 

Direct Webstore

Well-Known Member
The common consensus for quite a long time now is that Instagram is far more effective and cheaper than Facebook ads. However cheap $5 Facebook ads are still good for demographic testing purposes.
 
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Direct Webstore

Well-Known Member
Bukuiri is just dropping a link! Let's see if this forum is on autopilot in terms of admin.
Yes! I mean, the entire forum could very well self destruct if a SPAM link goes unattended to. My God! Head for the bomb shelters people!!

But seriously, take a look at the "Report" link at the bottom of each post. Then have a guess what it's for. I'm afraid the "admin" are not all seeing gods that are automatically aware of every post on the forum. They're just human. Like you and me ... stop being a "Karen" (Google it) ;)
 
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landed

Member
Am actually in a good mood considering c19. But spammers never get my endorsement they cost all of us a lot. Namaste.
 

Direct Webstore

Well-Known Member
But spammers never get my endorsement they cost all of us a lot. Namaste.
Why are you using the Hindi word for "hello" (or just a basic greeting) after a statement? Some kind of weird back to front dyslexia? Or just a total misunderstanding of the word?
 
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PlainDoll

New Member
Well, just like someone told you above, it means that you have got common sense and that you are not stupid, not at all. I mean, you have done the basic things that a newbie should do when trying to sell something for the first time with Google Shopping. I still remember my first experience, it was sooo bad, I had no idea about e-commerce and all these things. After all, I have decided to learn more things about e-commerce search engine optimization and so on and so forth. All the things that I have learnt, actually helped me a lot in order to improve my sales, especially the quora marketing. I have read an incredible article about it, and now I understand how effective the reddit and quora backlinks can be.
 
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C24

New Member
I am fairly new here. This story has been both informative and interesting. Google Ada has been a challenge to understand. I think I'm going to give them another try. Thanks for the info.
 

kdb

Active Member
Hello, dear drop shippers:)

My name is Helena and I would like to share with you my story. Two months have gone since I launched my first store and it has already made $2360 revenue. Of course, it's not big numbers, but I had no experience in ecom and digital marketing( but in past I run chocolate production and successfully sold it after two years) and I think it is a good result for beginner like me. In this thread I will describe all my previous and future steps.
I will be grateful if you also share your ideas with me and give experienced advises.

Let the story begin...

My very first production business I launched with sufficient investment and around half or this money was lost for unnecessary expenses that I believed would lead me to profit. I realized one thing- business doesn't require investment in the beginning, it requires a lot of work and testing. That's why I limited investment to my new project by 1000$. If I can't make money from 1000$ it means that I simply can't make money=)))

I didn't make any niche research, just found nice things on Ali that I liked. The idea was "things that add positive vibes to your life"- mostly cute girlish stuff. I specially chose wide range of products that somehow related to my first idea. Bcs I wanted future testing to reveal where the demand is.

I added 300 items and ordered review from Alidropship team - consultation with experts always positively effected on my past business. They pointed on some minor mistakes and I was happy that I think in right direction.

Also I ordered adds pack for FB - and this was stupid decision bcs I haven't tested niche, though alidropship team offered very nice adds and complete instruction how to target.

How ban from FB helped me to find niche

I was so happy when received my Fb add pack and started to create adds. After 10 hours my Facebook account was banned, my business manager was banned as well. Next 3 weeks I tried to restore my account- I restored my account for 5 times!!! And 5 times it was banned again:mad:

So I decided to leave FB for sometime till I don't understand the reason of account suspension. I was thinking how to test niche better - using IG shoutouts or Google Shopping. Taking all factors into consideration I chose Google Shopping.

I created Google Merchant Account and uploaded feed using Google Merchant add on. After 3 days my account was reviewed and accepted. In Adwords I set conversion tracking and launched my first campaign. I did't know how should I bid and chose enhanced bidding 0.15$. After one day I've got only 200 impressions and no clicks.

Then I changed bidding strategy to Maximize Clicks and in few hours I received my very first sale! Woohooo!
Three days I was testing my store using strategy Maximize clicks - I've got 7 orders and a lot of data to analyse. These days I haven't earned anything, more than that I had around 50% losses, but it gave me idea what should I do next. Maximize clicks is a strategy when google tries to bring maximum clicks to your website and put your offer in the very top, as a result you get a lot of expensive clicks. This strategy is great for fast testing.

I analysed data from google and saw prospect niche and deleted from my store 95% of items. Next week I added new items to store and changed design of site.
Next month I tried different strategies on Google - some of them was successful, some of them not. As a result I've got $1000 sales and no profit, but no losses as well! And I've found profitable strategy for Google for my niche .
Next post I will tell you about strategies I used, results and conclusionsView attachment 9207
We are waiting for the new episode of your E-Comm journey.
:rolleyes:
 

abragred

Guest
Thanks for sharing this report with us. It was very interesting for me to read about such a great sales experience on e-commerce. I also tried to do something similar, but it didn't work out for me. That is why I had to find other ways to learn more details about this business. It took me a long time to learn, and finally, I decided to use help from https://www.ecommercefulfilment.com/en/order-fulfilment/pick-and-pack/. It was a successful solution which had a significant effect on my sales. I think that I will also cooperate with them in the future for a more positive result.
 
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