Google Merchant: Linking Google Merchant to Google Ads


New Member
The interfaces on Google Merchant Center and Google Ads seemed to have changed so I am having some trouble when trying to link the two accounts. It is showing status as "Account link needs to be confirmed in Google Ads." but when I log into my Google Ads account, I can't figure out how to confirm the link. Has anyone successfully link their accounts?


New Member
In Google Ads: Go to "Tools & Settings" dropdown, then "Setup" then "linked accounts" then you'll see all the accounts you can link there. That will show you the status and which Google Merchant account is linked. That is also where you can verify links for Search Console and Analytics, you'll want that for tracking.