Facebook Pixel - Custom Conversions - Purchase Pixel Issue

ibrendan

Member
Hello!

My pixel fires for purchase conversion, it does not fire for custom purchase conversion.

I've set up mu facebook pixel using the field in Alidropship plugin and to all intents and purposes it's working.

I have been running ads to my store and pixel is firing for View Content, Add to Cart, and Purchase (not firing for initiate checkout although this isn't much of a problem)

The problem I have is this:
I have setup the following custom conversions in facebook ads manager:
• View Content using product name as URL keyword - Working (300+ fires)
• Add to Cart using product name as URL keyword - Working (20+ fires)
• Purchase using product name as URL keyword - Not Working

It seems that when customer purchases the item name is not in the URL

What should I be doing to track custom purchase conversion?
 

Victoria Kudryashova

Administrator
Hello!

My pixel fires for purchase conversion, it does not fire for custom purchase conversion.

I've set up mu facebook pixel using the field in Alidropship plugin and to all intents and purposes it's working.

I have been running ads to my store and pixel is firing for View Content, Add to Cart, and Purchase (not firing for initiate checkout although this isn't much of a problem)

The problem I have is this:
I have setup the following custom conversions in facebook ads manager:
• View Content using product name as URL keyword - Working (300+ fires)
• Add to Cart using product name as URL keyword - Working (20+ fires)
• Purchase using product name as URL keyword - Not Working

It seems that when customer purchases the item name is not in the URL

What should I be doing to track custom purchase conversion?
https://www.facebook.com/business/help/434245993430255
 

ibrendan

Member
Hi Victoria,

Thank you for sending the help link through, unfortunately this does not help me.

You see, I have already successfully set up custom conversions.

I'm just not getting feedback on the custom conversion for purchase for URL keyword. Should I be doing this differently?

Kind regards,

Brendan
 

Victoria Kudryashova

Administrator
Hi Victoria,

Thank you for sending the help link through, unfortunately this does not help me.

You see, I have already successfully set up custom conversions.

I'm just not getting feedback on the custom conversion for purchase for URL keyword. Should I be doing this differently?

Kind regards,

Brendan
Hello Brendan, this event should be set additionally. This option is not available in AliDropship plugin.
 
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