Facebook ads manager - trouble with "Initiate Checkout"

Alessandro

Member
Hello,

When I want to create an ads (initiate checkout), my Pixel say to me: Your ad may not be optimized for conversions because we haven't received any activity from the conversion you selected at all or in more than 14 days.

My pixel is working, well configurated into Alidropship and I've installed a plugin who put the Facebook Pixel script in the headers.

How can I fix it please ?

Thank you
 

Alessandro

Member
Damn I think I've solved my issue.... I have to edit something in the Script by "fbq('track', 'AddToCart');"
Now, I've to make a sale to view if this is working.
 

jubran

Active Member
I don't know why will you be messing with the script above. And this is actually not an error nor from Pixel or your website. FB just says that the initiate checkout was never triggered so no one on your site has visited or initiated the checkout page. If you try to navigate by yourself there and try again in 5 minutes, you'll see that it is green. However, I do not recommend that you make the campaigns' target set to initiate checkout as it is not optimized. I'll say your best bet is to have it at website clicks -> visitors if your website is convincing enough, if not and you rely more on the product itself, set it to landing page.
 

kevgl

Active Member
Hi, actually you don't need a plugin. For me it launched way more Pixels then are supported with most Pixel plugins. Try adding your Facebook Pixel ID into Alidropship plugin menu - Customization - General (bottom of the page). Save it, Purge cache (or not) and try it out. Let me know what you get.

The homepage shows me a PageView, a categorypage shows me a PageView also and a productpage shows me PageView + ViewContent.
After i click the add to cart button i see AddToCart + SubscribedButtonClick added. I have not set anything in my header or footer.
 

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