facebook add to cart & checkout event not fair

[ashik_cse]

@Mar can any body help me for, why add to cart & purchase event not fair on pixel..? check the link https://prnt.sc/t6r51v.

 

[daniel-97]

As for what I know, not everything is captured by FB Pixel

 

[ashik_cse]

As for what I know, not everything is captured by FB Pixel

if " add to cart & purchase event " doesn't capture, how to open re-target campaign . Using " Facebook Business " addons ..

 

[daniel-97]

Using " Facebook Business " addons ..

I'm using that too, and nothing's perfect. Even if you use Shopify, your pixel will still misses some of the events. I think that's the code's problem

if " add to cart & purchase event " doesn't capture, how to open re-target campaign

You can still run the campaign using "View Content". Or else, wait till you have enough data